Thursday, March 10, 2011
Facebooking Your Tenants
A great way to screen your prospective tenants is to "find" them on Facebook. Not every person on Facebook makes their "Wall" public; however, with the ones that are, you can derive a treasure of information. Many times, an individual will be very open with their information, such as "I just got evicted from my rental" or "We just got foreclosed and need a place FAST!"
This also works with existing tenants. For example, a friend of mine noticed a post from one of his tenants stating that they were moving to Oregon in March. This was a shock to the landlord because their lease is through June!
Social networking has become a public confessional for many and it can be a "non-invasive" way to discover who your tenants REALLY are. Find 'em on social networks. It may give your tenant a different "Face" than the one they're showing you!
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